WE'RE fresh, not frazzled

We don't work fridays.

Which is good for us as people, but also really good for business.

Find out why and how with our report, written with Strategy of Mind (now Leading Minds). 

A delicious meal, top view
Find tensions

When The Mix was founded in 2012, it was about finding better, more compelling ways of understanding human behaviour.

The more obsessed we got with this, the more we started to notice that everyone felt stressed.

The daily grind consisted of a dizzying array of emails, meetings, shopping, social media, work, family drama, cooking, cleaning...

However important your work is, life finds a way in.

Being an independent agency meant that the one thing we had at our disposal was a real willingness to have a go at doing things differently.

Find tensions
We wanted to overhaul our relationship with work.

The new arrangement wasn’t about condensing forty hours into four days, reducing pay, or trying to maintain a typical five-day week in terms of being available to customers, as some other recent four-day week trials have done.

It simply involves all staff working four days a week, Monday to Thursday. Everyone has Friday off. After a year, the results are clear.

Human behaviour is about shared experiences, learning and working out how to make life better, that’s why we invited Strategy of Mind to work with us to explore and help us develop this report.

Find tensions
Four, what is it good for?

Working a four-day week for the last year has seen our turnover soar by 57%, our client list double, and our staff sickness reduced by 75%.

But they're just some of the numbers.

Let's Talk

We help global brands grow through empathy
and creativity. Let’s start a conversation.

New York

195 Montague St.



14th Floor

Brooklyn



NY 11201


+1 929 331 7617

London

Beton Space
23 Goswell Road
4th Floor
Barbican
EC1M 7AJ

+44 (0) 20 8154 7139

All rights reserved,

The Mix Global ©2026

Let's Talk

We help global brands grow through empathy
and creativity. Let’s start a conversation.

New York

195 Montague St.



14th Floor

Brooklyn



NY 11201


+1 929 331 7617

London

Beton Space
23 Goswell Road
4th Floor
Barbican
EC1M 7AJ

+44 (0) 20 8154 7139

All rights reserved,

The Mix Global ©2026

Let's Talk

We help global brands grow through empathy and creativity. Let’s start a conversation.

New York

195 Montague St.



14th Floor

Brooklyn



NY 11201


+1 929 331 7617

London

Beton Space
23 Goswell Road
4th Floor
Barbican
EC1M 7AJ

+44 (0) 20 8154 7139

All rights reserved,

The Mix Global ©2026